Monday, October 5, 2009

How to Get Your Business Started On Twitter

While it is easy to sign up with Twitter, you really should plan ahead before getting started on Twitter.

Here are 20 questions to think through before you sign up with Twitter.

(Warning: Do not wait too long analyzing and reviewing your answers. It is better to move ahead with a general direction for using Twitter, and then refine this direction based on your learning.)

1. What is your objective for using Twitter?

Circle-question-blueImage via Wikipedia



2. What is your strategy?

3. What is your plan?

4. Who is responsible for your Twitter account?

5. How much time will it take to run your Twitter account?

6. How will you measure results from using Twitter?

7. Will there be a test period for using Twitter?

8. What is your ROI for using Twitter?

9. What kind of tweets will you allow?

10. Do you want to listen to relevant conversations before you sign-up?

11. Are there any legal issues about tweeting?

12. Will you engage people who are talking about your business?

13. Will you use Twitter as simply a press release outlet?

14. How will use listen to tweets on an on-going basis?

15. Who do you want to follow?

16. Who do you want to follow you?

17. Do you want quality followers or quantity of followers?

18. Do you have content that you want to optimize?

19. Do you need a blog with your Twitter account?

20. Do you know which third party applications are best for your business needs?

I have 101 questions that you should ask and answer on my Twit-Streams website that you can download for free.
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